Shayna Manchanda – Medium

Shayna Manchanda

Shayna Manchanda

For omnichannel to work, channels need to complement, not compete

More and more companies are focusing on providing an “omnichannel” customer experience and to achieve this state of seamless cross channel…

Jun 27, 2022

For omnichannel to work, channels need to complement, not compete

Jun 27, 2022

Shayna Manchanda

Customer experience of ‘moving house’ — still neglected by telecoms

You may have come across use cases for a multitude of customer scenarios. However, there is one use case that is often over-looked: “I…

Jun 21, 2022

Customer experience of ‘moving house’ — still neglected by telecoms

Jun 21, 2022

Shayna Manchanda

CX matters, but how do you deliver it?

Most companies will tell you that they want to deliver “world-class” customer experiences. However, according to Forbes only 8% of…

May 9, 2022

CX matters, but how do you deliver it?

May 9, 2022

Shayna Manchanda

For better marketing results, organizations need to optimize their channel strategies

The last few years have seen an explosion in the number of channels and touchpoints that both organizations and consumers interact with…

Apr 21, 2022

For better marketing results, organizations need to optimize their channel strategies

Apr 21, 2022

Shayna Manchanda

Shayna Manchanda

Strategy & marketing fanatic with a love for new ideas & tech. Equality Champion. Addicted to travelling. Views & opinions are my own.

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